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Lupus Lecti

The newly founded dog training service „Lupus Lecti“ needed in the first step a logo that showcases the values and goals the brand want to represent.
After working out the key values a logo that resembles these was created and complemented with a fitting color palette.
The following steps will include designind and print business cards and merchandising.

year

2024

tasks

branding, concept, illustration

Central Idea

Key characteristics and central idea

Logo Sketches

Various idea sketches for the logo

Digital Logo Sketches

Lupus Lecti Logo

Lupus Lecti Logo Colors

T-Shirt Merch

Bag Merch

Business Cards